Top 100 lifestyle Influencers In 2025
Discover the list of top lifestyle Influencers in 2025, featuring detailed follower counts, engagement rates, and average likes. These popular lifestyle influencers in have built a strong follower base through their trendy and aesthetic content, creating waves across social media
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| Rank | Image | Influencer | Category | Followers | Posts | Country | Avg. Likes | Eng. rate | Action |
|---|---|---|---|---|---|---|---|---|---|
| 1 | 
|
instagram
|
Photography
Entertainment
Lifestyle
|
580.13M | 7.31k |
United States
|
7.31k | 0.09% |
|
| 2 | 
|
cristiano
Cristiano Ronaldo |
Health, Sports & Fitness
|
519.94M | 3.41k |
Portugal
|
3.41k | 1.44% |
|
| 3 | 
|
leomessi
Leo Messi |
Health, Sports & Fitness
|
403.72M | 972 |
Argentina
Brazil
|
972 | 1.72% |
|
| 4 | 
|
kyliejenner
Kylie |
Entertainment
Fashion
Beauty & Makeup
|
375.88M | 7.02k |
United States
|
7.02k | 1.74% |
|
| 5 | 
|
selenagomez
Selena Gomez |
Entertainment
Fashion
|
365.35M | 1.85k |
United States
|
1.85k | 1.06% |
|
| 6 | 
|
therock
Dwayne Johnson |
Entertainment
Health, Sports & Fitness
|
354.35M | 7.03k |
United States
|
7.03k | 0.32% |
|
| 7 | 
|
arianagrande
Ariana Grande |
Entertainment
Fashion
|
345.65M | 4.98k |
United States
|
4.98k | 1.39% |
|
| 8 | 
|
kimkardashian
Kim Kardashian |
Entertainment
Fashion
Beauty & Makeup
|
336.35M | 5.73k |
United States
|
5.73k | 0.86% |
|
| 9 | 
|
beyonce
Beyonce |
Entertainment
Fashion
|
287.27M | 2.05k |
United States
|
2.05k | 0.95% |
|
| 10 | 
|
khloekardashian
Khloe Kardashian |
Entertainment
Fashion
Beauty & Makeup
|
283.95M | 4.19k |
United States
|
4.19k | 0.49% |
|
| 11 | 
|
justinbieber
Justin Bieber |
Entertainment
Fashion
|
270.21M | 7.39k |
Canada
|
7.39k | 0.49% |
|
| 12 | 
|
nike
Nike |
Health, Sports & Fitness
Finance
|
257.64M | 1.03k |
United States
|
1.03k | 0.10% |
|
| 13 | 
|
taylorswift
Taylor Swift |
Entertainment
Fashion
|
236.15M | 562 |
United States
|
1 | 1.33% |
|
| 14 | 
|
jlo
Jennifer Lopez |
Entertainment
Fashion
|
228.78M | 220 |
United States
|
220 | 0.53% |
|
| 15 | 
|
virat.kohli
Virat Kohli |
|
228.04M | 1.48k |
|
1.48k | 1.18% |
|
| 16 | 
|
kendalljenner
Kendall |
|
223.35M | 731 |
|
731 | 2.32% |
|
| 17 | 
|
natgeo
National Geographic |
Entertainment
Travel
Photography
|
220.57M | 26.71k |
United States
|
26.71k | 0.09% |
|
| 18 | 
|
nickiminaj
Barbie |
Entertainment
Fashion
|
206.84M | 6.44k |
United States
|
6.44k | 0.79% |
|
| 19 | 
|
kourtneykardash
Kourtney Kardashian Barker |
Entertainment
Fashion
Beauty & Makeup
|
206.21M | 4.42k |
United States
|
4.42k | 0.81% |
|
| 20 |
|
kendalljenner
Kendall |
|
204.39M | 824 |
|
824 | 2.53% |
|
| 21 | 
|
neymarjr
NJ |
Health, Sports & Fitness
|
196.25M | 5.39k |
Brazil
|
5.39k | 1.49% |
|
| 22 |
|
natgeo
National Geographic |
|
196.09M | 26.02k |
|
26.02k | 0.10% |
|
| 23 | 
|
mileycyrus
Miley Cyrus |
Entertainment
Fashion
|
189.89M | 1.18k |
United States
|
1.18k | 0.50% |
|
| 24 | 
|
katyperry
KATY PERRY |
Entertainment
Fashion
|
179.79M | 2.09k |
United States
|
2.09k | 0.31% |
|
| 25 | 
|
zendaya
Zendaya |
Entertainment
Fashion
|
161.80M | 3.54k |
United States
|
3.54k | 4.08% |
|
| 26 | 
|
kevinhart4real
Kevin Hart |
Entertainment
|
157.58M | 8.40k |
United States
|
8.40k | 0.18% |
|
| 27 | 
|
iamcardib
Cardi B |
Entertainment
Fashion
|
145.56M | 1.65k |
United States
|
1.65k | 1.81% |
|
| 28 | 
|
ddlovato
Demi Lovato |
Entertainment
Fashion
|
143.49M | 68 |
United States
|
68 | 0.32% |
|
| 29 | 
|
badgalriri
badgalriri |
Entertainment
Fashion
Beauty & Makeup
|
139.19M | 4.86k |
Barbados
|
4.86k | 2.66% |
|
| 30 | 
|
kingjames
kingjames |
Health, Sports & Fitness
|
139.19M | 2.41k |
United States
|
2.41k | 0.91% |
|
| 31 | 
|
champagnepapi
champagnepapi |
Entertainment
Fashion
|
127.56M | 297 |
Canada
|
297 | 1.22% |
|
| 32 | 
|
theellenshow
Ellen DeGeneres |
Entertainment
|
127.14M | 10.75k |
United States
|
10.75k | 0.09% |
|
| 33 | 
|
chrisbrownofficial
BROWN |
Entertainment
Fashion
|
125.54M | 7.45k |
United States
|
7.45k | 0.25% |
|
| 34 | 
|
realmadrid
Real Madrid CF |
Health, Sports & Fitness
|
120.88M | 6.53k |
Spain
|
6.53k | 0.58% |
|
| 35 | 
|
fcbarcelona
FC Barcelona |
Health, Sports & Fitness
|
113.60M | 17.56k |
Spain
|
17.56k | 0.79% |
|
| 36 | 
|
billieeilish
BILLIE EILISH |
Entertainment
Fashion
|
107.41M | 737 |
United States
|
737 | 5.86% |
|
| 37 | 
|
championsleague
UEFA Champions League |
Health, Sports & Fitness
|
99.91M | 18.95k |
Switzerland
|
18.95k | 0.43% |
|
| 38 | 
|
gal_gadot
Gal Gadot |
Entertainment
Fashion
|
91.61M | 1.71k |
Israel
|
1.71k | 1.16% |
|
| 39 | 
|
dualipa
DUA LIPA |
Entertainment
Fashion
|
87.53M | 1.39k |
United Kingdom
|
1.39k | 2.40% |
|
| 40 | 
|
k.mbappe
Kylian Mbappe |
Health, Sports & Fitness
|
87.20M | 1.20k |
France
|
1.20k | 3.44% |
|
| 41 | 
|
nasa
NASA |
Technology
Photography
|
85.77M | 3.69k |
United States
|
3.69k | 1.08% |
|
| 42 | 
|
lalalalisa_m
LISA |
Entertainment
Fashion
|
85.47M | 930 |
Korea (Republic of)
|
930 | 8.08% |
|
| 43 | 
|
vindiesel
Vin Diesel |
Entertainment
Fashion
|
84.94M | 1.84k |
United States
|
1.84k | 1.22% |
|
| 44 | 
|
priyankachopra
Priyanka |
Entertainment
Lifestyle
Fashion
|
83.95M | 3.61k |
United States
|
3.61k | 1.19% |
|
| 45 | 
|
khaby00
Khaby Lame |
Entertainment
Gaming
|
80.22M | 317 |
Italy
|
317 | 8.05% |
|
| 46 | 
|
shakira
Shakira |
Entertainment
Fashion
|
77.68M | 2.04k |
Colombia
|
2.04k | 0.95% |
|
| 47 | 
|
snoopdogg
snoopdogg |
Entertainment
|
77.64M | 55.25k |
United States
|
55.25k | 0.22% |
|
| 48 | 
|
shraddhakapoor
Shraddha |
Entertainment
Fashion
|
76.73M | 1.91k |
India
|
1.91k | 1.61% |
|
| 49 | 
|
gigihadid
Gigi Hadid |
Fashion
Entertainment
|
76.43M | 3.29k |
United States
|
3.29k | 3.43% |
|
| 50 | 
|
davidbeckham
David Beckham |
Health, Sports & Fitness
|
76.24M | 1.59k |
United Kingdom
|
1.59k | 1.11% |
|
| 51 | 
|
victoriassecret
Victorias Secret |
Fashion
Beauty & Makeup
|
73.75M | 3.14k |
United States
|
3.14k | 0.05% |
|
| 52 | 
|
aliaabhatt
Alia Bhatt |
Entertainment
Fashion
Beauty & Makeup
|
73.59M | 1.90k |
India
|
1.90k | 2.01% |
|
| 53 | 
|
raffinagita1717
Raffi Ahmad and Nagita Slavina |
Entertainment
Fashion
|
73.53M | 20.53k |
Indonesia
|
20.53k | 0.29% |
|
| 54 | 
|
nehakakkar
Neha Kakkar Mrs Singh |
Entertainment
Fashion
Lifestyle
|
72.89M | 2.38k |
India
|
2.38k | 1.31% |
|
| 55 | 
|
nba
NBA |
Health, Sports & Fitness
|
72.62M | 52.95k |
United States
|
52.95k | 0.25% |
|
| 56 | 
|
Entertainment
Fashion
Beauty & Makeup
|
72.39M | 931 |
Korea (Republic of)
|
931 | 8.69% |
|
|
| 57 | 
|
shawnmendes
Shawn Mendes |
Entertainment
Fashion
|
70.99M | 2.55k |
Canada
|
2.55k | 3.08% |
|
| 58 | 
|
narendramodi
Narendra Modi |
News & Politics
|
70.93M | 559 |
India
|
559 | 3.32% |
|
| 59 | 
|
deepikapadukone
Deepika Padukone |
Entertainment
Fashion
|
70.52M | 347 |
India
|
347 | 1.35% |
|
| 60 | 
|
katrinakaif
Katrina Kaif |
Entertainment
Fashion
|
68.88M | 1.05k |
India
|
1.05k | 2.60% |
|
| 61 | 
|
emmawatson
Emma Watson |
Entertainment
Fashion
Beauty & Makeup
|
68.77M | 417 |
|
417 | 1.10% |
|
| 62 | 
|
ronaldinho
Ronaldo de Assis Moreira |
Health, Sports & Fitness
|
68.33M | 3.02k |
Brazil
|
3.02k | 0.97% |
|
| 63 | 
|
tomholland2013
Tom Holland |
Entertainment
Fashion
|
67.73M | 1.22k |
United Kingdom
|
1.22k | 9.94% |
|
| 64 | 
|
justintimberlake
Justin Timberlake |
Entertainment
Fashion
|
67.51M | 790 |
United States
|
790 | 0.74% |
|
| 65 | 
|
marvel
Marvel Entertainment |
Entertainment
|
67.03M | 7.39k |
United States
|
7.39k | 0.38% |
|
| 66 | 
|
sooyaaa__
JISOO |
Entertainment
Fashion
Beauty & Makeup
|
66.56M | 916 |
Korea (Republic of)
|
916 | 8.03% |
|
| 67 | 
|
camila_cabello
camila |
Entertainment
Fashion
|
65.78M | 2.97k |
United States
Cuba
|
2.97k | 1.79% |
|
| 68 | 
|
roses_are_rosie
ROSE |
Entertainment
Fashion
|
65.21M | 879 |
New Zealand
|
879 | 8.28% |
|
| 69 | 
|
jacquelinef143
Jacqueline Fernandez |
Entertainment
Fashion
Lifestyle
|
64.32M | 2.47k |
India
|
2.47k | 1.11% |
|
| 70 | 
|
akshaykumar
Akshay Kumar |
Entertainment
Fashion
Lifestyle
|
63.62M | 2.00k |
India
|
2.00k | 1.96% |
|
| 71 | 
|
psg
Paris SaintGermain |
Health, Sports & Fitness
|
63.56M | 10.47k |
France
|
10.47k | 0.81% |
|
| 72 | 
|
anitta
Anitta |
Entertainment
Fashion
|
63.49M | 5.22k |
Brazil
|
5.22k | 1.16% |
|
| 73 | 
|
maluma
MALUMA |
Entertainment
Fashion
|
62.85M | 8.19k |
Colombia
|
8.19k | 1.31% |
|
| 74 | 
|
willsmith
Will Smith |
Entertainment
Fashion
|
62.67M | 1.41k |
United States
|
1.41k | 1.77% |
|
| 75 | 
|
karimbenzema
Karim Benzema |
Health, Sports & Fitness
|
62.00M | 2.07k |
Greece
France
|
2.07k | 1.70% |
|
| 76 | 
|
premierleague
Premier League |
Health, Sports & Fitness
|
61.77M | 21.29k |
United Kingdom
|
21.29k | 0.26% |
|
| 77 | 
|
anushkasharma
AnushkaSharma1588 |
Entertainment
Fashion
Lifestyle
|
61.60M | 1.20k |
India
|
1.20k | 3.30% |
|
| 78 | 
|
manchesterunited
Manchester United |
Health, Sports & Fitness
|
61.35M | 23.73k |
United Kingdom
|
23.73k | 0.76% |
|
| 79 | 
|
milliebobbybrown
Millie Bobby Brown |
Entertainment
Fashion
|
60.25M | 336 |
United Kingdom
|
336 | 6.02% |
|
| 80 | 
|
urvashirautela
Urvashi Rautela |
Entertainment
Fashion
Lifestyle
|
60.15M | 2.03k |
India
|
2.03k | 0.69% |
|
| 81 | 
|
marcelotwelve
Marcelo Vieira |
Health, Sports & Fitness
|
60.04M | 2.74k |
Brazil
|
2.74k | 1.04% |
|
| 82 | 
|
whinderssonnunes
Whindersson Nunes |
Entertainment
Fashion
|
58.61M | 2.81k |
Brazil
|
2.81k | 1.89% |
|
| 83 | 
|
9gag
9GAG Go Fun The World |
Lifestyle
News & Politics
Entertainment
|
58.09M | 31.04k |
Hong Kong
|
31.04k | 0.47% |
|
| 84 | 
|
karolg
KAROL G |
Entertainment
Fashion
|
58.06M | 3.31k |
Colombia
|
3.31k | 5.22% |
|
| 85 | 
|
iamzlatanibrahimovic
Zlatan Ibrahimovi |
Health, Sports & Fitness
|
56.79M | 914 |
Sweden
|
914 | 1.67% |
|
| 86 | 
|
zacefron
Zac Efron |
Entertainment
Fashion
|
56.63M | 677 |
United Arab Emirates
|
677 | 2.39% |
|
| 87 | 
|
bellahadid
Bella |
Entertainment
Fashion
|
56.63M | 3.28k |
United States
|
3.28k | 1.82% |
|
| 88 | 
|
jokowi
Joko Widodo |
News & Politics
Finance
|
56.28M | 4.80k |
Indonesia
|
4.80k | 0.42% |
|
| 89 | 
|
chrishemsworth
Chris Hemsworth |
Entertainment
Fashion
|
56.12M | 903 |
Australia
|
903 | 3.21% |
|
| 90 | 
|
ayutingting92
Ayu Tingting |
Entertainment
|
56.08M | 12.19k |
Indonesia
|
12.19k | 0.13% |
|
| 91 | 
|
beingsalmankhan
Salman Khan |
Entertainment
Fashion
Lifestyle
|
56.00M | 1.22k |
India
|
1.22k | 1.65% |
|
| 92 | 
|
juventus
Juventus |
Health, Sports & Fitness
|
55.85M | 13.28k |
Italy
|
13.28k | 0.40% |
|
| 93 | 
|
paulpogba
Paul Labile Pogba |
Health, Sports & Fitness
|
55.70M | 1.32k |
France
|
1.32k | 1.65% |
|
| 94 | 
|
dishapatani
disha patani paatni |
Entertainment
Fashion
Lifestyle
|
55.52M | 2.00k |
India
|
2.00k | 1.95% |
|
| 95 | 
|
zara
ZARA Official |
Fashion
|
55.19M | 3.94k |
Italy
|
3.94k | 0.08% |
|
| 96 | 
|
mosalah
Mohamed Salah |
Health, Sports & Fitness
|
54.82M | 870 |
|
870 | 2.29% |
|
| 97 | 
|
tatawerneck
Tata Werneck |
Entertainment
Fashion
|
54.55M | 5.71k |
|
5.71k | 0.86% |
|
| 98 | 
|
sunnyleone
Sunny Leone |
Entertainment
Fashion
Beauty & Makeup
|
54.39M | 4.80k |
India
|
4.80k | 0.81% |
|
| 99 | 
|
sergioramos
Sergio Ramos |
Health, Sports & Fitness
|
54.33M | 2.32k |
Spain
|
2.32k | 2.06% |
|
| 100 | 
|
leonardodicaprio
Leonardo DiCaprio |
Entertainment
Fashion
|
54.22M | 1.69k |
United States
|
1.69k | 0.43% |
|
FAQs
The most popular lifestyle Influencer is Instagram, known for consistently sharing high quality content, building a loyal audience, and partnering with top brands. This creator leads the space with strong engagement and niche on Instagram influencers
The top 10 lifestyle Influencers are selected based on factors like content performance, audience trust, engagement rate, and brand collaborations. These creators have a proven track record of delivering consistent and valuable content. Here is the list of top 10 lifestyle Influencers .
- Cristiano Ronaldo
- Leo Messi
- Kylie
- Selena Gomez
- Dwayne Johnson
- Ariana Grande
- Kim Kardashian
- Beyonce
- Khloe Kardashian
This list features the top 50 lifestyle Influencers who are creating meaningful content, connecting with audiences, and working with major brands. From macro to micro creators, the list is ranked based on key metrics such as follower quality and content reach Here is the list of top 50 lifestyle Influencers .
- Cristiano Ronaldo
- Leo Messi
- Kylie
- Selena Gomez
- Dwayne Johnson
- Ariana Grande
- Kim Kardashian
- Beyonce
- Khloe Kardashian
- Justin Bieber
- Nike
- Taylor Swift
- Jennifer Lopez
- Virat Kohli
- Kendall
- National Geographic
- Barbie
- Kourtney Kardashian Barker
- Kendall
- NJ
- National Geographic
- Miley Cyrus
- KATY PERRY
- Zendaya
- Kevin Hart
- Cardi B
- Demi Lovato
- badgalriri
- kingjames
- champagnepapi
- Ellen DeGeneres
- BROWN
- Real Madrid CF
- FC Barcelona
- BILLIE EILISH
- UEFA Champions League
- Gal Gadot
- DUA LIPA
- Kylian Mbappe
- NASA
- LISA
- Vin Diesel
- Priyanka
- Khaby Lame
- Shakira
- snoopdogg
- Shraddha
- Gigi Hadid
- David Beckham